Store fixtures and displays for retail in Chile We make your brand stand out

We turn materials into memorable brand experiences, at every point of sale.

We design, manufacture in our own workshop and install store fixtures, displays, LED lighting and POP materials for retail chains and brands across Chile, from Arica to Punta Arenas.

15+ years with Salcobrand and PreunicIn-house workshopAll 16 regions

Trusted by
SalcobrandPreunicPhilipsL'OréalMaybellineGarnierEstée LauderCliniqueNokiaCruz VerdeLa Polar
Store fixture, displays and counter with LED lighting made by Idelab
The problem

In retail, thousands of brands compete for the same second of attention

The difference between being overlooked and being remembered comes down to how shoppers experience your brand in store.

And that second is lost in execution:

  1. 01

    Suppliers that don’t talk to each other

    One designs, another builds, another installs. And when something goes wrong, nobody is accountable.

  2. 02

    Missed campaign deadlines

    Materials arrive late, the campaign launches half-done and the sales window is lost.

  3. 03

    Inconsistent execution across regions

    What looks flawless in Santiago arrives different in Antofagasta or Puerto Montt. Or doesn’t arrive at all.

And every day your brand looks bad on the shelf, your competitors win.

The solution

One team. From idea to shelf.

Design, in-house manufacturing and nationwide implementation, under a single point of accountability.

You approve; we handle the rest. No middlemen or suppliers to coordinate: the same team designs, builds and installs.

Our workshop

Where it’s made

A look inside our workshop, where design, wood, metal, acrylic and lighting become the solutions you see at the point of sale.

OUR WORKSHOP
Our process

How we work

01

Listen

We understand your brand, your sales goals and your point of sale.

02

Create

We design custom solutions that connect with shoppers.

03

Build

We build in our own workshop, with full control over quality and timelines.

04

Deliver

We install on site and measure the results on the shelf.

Have a project in mind? We help you from the first sketch.

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Capabilities

What we do for your brand

In-house production

Own manufacturing of displays, store fixtures and brand structures.

Graphics & visual communication

Large-format design and printing, signage and POP materials.

Retail solutions

Point-of-sale implementation that organizes and sells more.

Events & activations

Brand experiences that turn audiences into customers.

B2B services

End-to-end support for chains and large-format stores.

What we do

6 lines, one workshop

01 / 06
Benefits

What you gain with a single partner

  • One point of contact

    One owner from start to finish: fewer emails, fewer coordination meetings and no finger-pointing between suppliers.

  • The same quality across Chile

    The same manufacturing and installation standard from Arica to Punta Arenas.

    4.300 km

    north-to-south coverage.

    16

    regions where we deliver.

  • Materials that sell

    Solutions built to win the purchase decision on the shelf, not just to look good.

Get a quote for your project →
Arica Punto más al norte Santiago Casa matriz Idelab Punta Arenas Punto más al sur
Proven results

Numbers that speak

7×

growth driven in just 3 years.

+15

years working with Salcobrand and Preunic.

+10

leading brands trust our execution.

Brands that have trusted Idelab
Salcobrand Preunic Philips La Polar Nokia Cruz Verde L'Oréal Maybelline Garnier Estée Lauder Clinique

Join the brands that already roll out with Idelab.

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Our work

Ideas you can see at the point of sale

Experiential retail

Preunic

End-to-end design and implementation: lighting, illuminated signage and fixtures that organize the category and elevate the shopping experience. Skin, Dermo & Fragrance Center.

SKIN · DERMO · FRAGANCE
Fixtures & implementation

Salcobrand pharmacies

Counters and modules tailored to store operations, designed around the real flow of customer service.

CUSTOM COUNTERS
Graphics & large format

Brand communication

Billboards, large-format graphics, signage and campaign pieces that dress the space and connect with shoppers at first glance.

CAMPAIGN GRAPHICS

Planning a campaign, store opening or remodel?

Get a quote for your project →
Who we work with

Is this you?

Large stores & retail

Chains that need to roll out across many stores at once, consistently and fast.

Consumer brands

Brands that want to stand out on the shelf and win the purchase decision.

Department stores

Spaces looking to transform their shopping experience end to end.

Your project

Ready to make your brand stand out?

Tell us what you need and we’ll send you a proposal with manufacturing and installation timelines.

15+ years with Salcobrand and PreunicIn-house workshopAll 16 regions
What do you need? (optional)

No commitment. We’ll reach out by email or WhatsApp to understand your project.

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